Retail Radar: Suggestions For Your Retail Map I created a retail roundup, a public Twitter list that brings together the many facets of the retail industry ecosystem. Think of it as my retail radar for scanning retailing, technology and innovation. I leverage this list extensively to stay current, find research and uncover case studies to […]
Posted on May 5th 2013 by Lina Arseneault Attention Retailers | By 2016 there will be 2.43B smartphoes in use – it’s time for you to meet us on our terms! As Senior Director of Marketing for wireless security leader AirTight Networks, I get to engage with a broad cross-section of quick service restaurant customers such […]
Posted on November 13th 2012 by Lina Arseneault A few years ago, I had the pleasure of mentoring an ambitious and innovative marketer named LaSandra Brill. It wasn’t long before she blossomed into a leading edge authority on social media. LaSandra is the change agent visionary behind one of the top five product launches in Cisco’s history. […]
Posted on November 7th 2012 by Lina Arseneault One of my personal professional goals is to attend at least twelve business networking events throughout the year. Many people prefer face-to-face networking over online based networking – I am not one of them. I’m far more comfortable with virtual schmoozing or rubbing of digital elbows. Is it a […]
CaféLina Receives Certification in Inbound Marketing. The certification is awarded by HubSpot via its Inbound Marketing University training program. Posted on October 5th 2012 by Lina Arseneault For some time, I’ve wanted to complete Inbound Marketing University’s Inbound Marketing training curriculum. Inbound Marketing University awards the Inbound Marketing Certification as part of its comprehensive Internet marketing training […]
2 Social Media Fix It Tips Posted on August 24th 2012 by Lina Arseneault Did you Tweet something, then change your mind? Don’t worry! It’s easy to delete one of your Twitter updates. Keep in mind that you can only delete Tweets that you have made, you can’t delete other users’ Tweets from your timeline and you can’t delete […]
