About CaféLina and Lina

CaféLina is my virtual café where you’ll find tips, ideas, best practices, references and discussions on all things marketing, communications, digital, mobile and social. Come on in and enjoy!

About moi

Originally from Canada (oui, je parle français*), I’m a Silicon Valley marketing executive with a proven track record for results. I bring a strategic and innovative approach to corporate, field, and partner marketing inclusive of digital marketing and social communications – all with solid metrics in support of sales and business objectives. Consistently contain costs and meet budget and operational expectations to within 1% of goal. Excel at building high performance teams, effective systems and processes. Experience leading country, regional and global teams.


Women Unlimited Leadership Program Graduate.  Recognized as “the woman most likely to appear on the cover of a national publication heralding the Most Successful Women in business”.

CaféLina Receives Certification in Inbound Marketing

Certification Achievements

Consistently score 4.5+ out of 5 in speaking engagements.  Graduate of Jerry Weisman’s Power Presentation Program.

I hold a computer science technology diploma from Algonquin College of Applied Arts and Technology, a certificate of business administration from the University of Ottawa, and an MBA from the University of Ottawa’s Telfer School of Management. Member of the Dean’s Advisory Board.

Fluently speak and write French and English.

Comments, questions, speaking engagements, contact me at:


Twitter: @LinaArseneault

Linkedin: www.linkedin.com/in/linaarseneault

Pinterest: http://pinterest.com/linaarseneault/

High-Resolution Pictures on Flickr

Social Influence

When you create content or engage, you impact others. Klout measures influence online.  View my Klout style and score at http://klout.com/#/LinaArseneault

Your overall PeerIndex score is a relative measure of your online authority. This score reflects the impact of your online activities, and the extent to which you have built up social and reputational capital on the web.  Peerindex recently won the Grand Prix at the Europas which are the annual European Tech Startup Awards.  View my overall Peerindex score at http://www.peerindex.com/linaarseneault

Peerindex Listings

Author, consultant and coach, Raymond Morin curates a number of lists on Peerindex.  I’m listed on 2 of them.  They are:

WEB Influencers WORLD

Over 1800 WEB professionals listed and ranked by social network influence (french/english)

Professionnels WEB (Francophonie)

+ de 550 professionnels du WEB (francophonie) – Québec, Canada, France. Belgique, Suisse, Europe

* French Canadians don't say "hey"

Lina Arseneault is Millennial at heart. Follow her on Twitter.

Cafélina uses Royalty free images.

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